Backroads is an American travel agency, and it focuses on active and small group adventure tours, consisting of physical activity and guided travel adventure tours. The company was founded in 1979 by Tom Hale as a regional bike touring operator and has expanded to be one of the largest active travel companies in the world, with more than 45 years of business operation.
Backroads provides an unprecedented variety of itineraries in almost 60 countries, making Backroads one of the largest in the activity-oriented travel markets. Its travels are designed according to various travel types and demographics such as family travels (divided into several age groups), women-exclusive travels, 30s and 40s travels, privatized travels, and casual journeys, the Dolce Tempo. The core business is based on the design and operation of multi-day travels whose main activities include biking, hiking, walking, and multi-adventure tours.
The company offers a full-service travel framework, in which every tour will entail professional trip guides, routes, lodging, and logistics. Support cars will be used as mobile service vehicles for refreshments, bike repair, and transportation of guests, making it flexible for participants of various fitness levels. Its tours also cover active river and ocean tours, safari, culinary, lodge-to-lodge hiking, and home-based trips.
The company provides about 192 employees at headquarters and regional offices, and 800+ trip leaders all over the world serving global operations and on-ground experiences. Its customer base retention is high, as a substantial number of its business is through repeat customers and referrals. Backroads earns its money by selling premium travel packages, which include accommodation, guided activities, and logistics.
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