Abercrombie & Fitch Co. is a speciality retailer of apparel, personal care products, and accessories for men, women, and children around the world. It started in 1892 with Abercrombie, founded by David, as an outdoor retailer offering high-quality camping, fishing, and hunting gear. A&F went public on the New York Stock Exchange in 1996 and introduced Hollister in 2000.
Today it has five brands, including Abercrombie & Fitch, Abercrombie Kids, Hollister, and lifestyle brands. It sells its products through company-owned stores, its website, mobile app, and through third-party arrangements. It has 830+ stores, 40,000+ associates, and home offices in Columbus, London, and Shanghai. The brand has a retail presence in North America, Europe, Asia, and the Middle East.
The company is working on its expansion strategy across the world’s retail stores and e-commerce operations and is also establishing its brands for contemporary consumers. The company’s rich retail heritage, diverse brand offering, and global presence through its omni-channels reinforce its international fashion retail presence.
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