VBT Bicycling Vacations is a U.S.-based travel company founded in 1971 and headquartered in Williston, Vermont. The company offers active travel experiences that combine outdoor activities with cultural exploration throughout the world. VBT has developed its organizational identity through more than fifty years of operation, which focuses on small-group travel that enables better destination exploration through physical activity and guided activities. The company operates within a larger travel network that provides travelers with preplanned tours that combine expert regional knowledge and individualized travel assistance for their structured travel needs.
The tours include different activity levels, which provide relaxed rides as well as more demanding paths. The typical trip package includes all necessary accommodations and multiple meals and guided tours and support services, which include van assistance and route planning. Travelers can choose between guided tours or self-guided tours that offer flexible travel options through their provision of essential travel details. Many travel packages include additional services such as airfare options, pre- and post-trip accommodations, and customer support through travel consultants. VBT also operates alongside a related brand, Country Walkers, expanding its offerings into broader walking and hiking experiences worldwide.
VBT also focuses on providing participants with opportunities to experience local culture through activities like cooking classes and wine tastings and village tours and community interactions. The company organizes trips in small groups, which typically include between 14 and 22 people, because this group size enables visitors to spend time with guides and explore their surroundings more easily. The company provides bicycles as equipment to customers while offering them various route options, which enable travelers to modify their daily activities throughout their trip.
The company has received many awards and recognition, including repeated rankings in Travel + Leisure’s World’s Best Tour Operators list and features in National Geographic Traveler selections.