Maritz is an American business services firm established in 1894 by Edward Maritz. The company started as a jewelry and watch providing company, but in the Great Depression it focused on selling goods as a reward to corporate buyers, which would become its business model. Maritz is a privately held company based in Fenton, Missouri, and is more than a century old. The focus of its vision is to learn human behavior and apply the knowledge to assist organizations in performing better and getting engaged.
Maritz offers extensive engagement and performance solutions to businesses. Its basic services are customer loyalty programs, employee rewards and recognition, sales incentives, and channel partner engagement. The company also provides business events and meeting management services that assist organizations in planning and executing corporate events at large scale. They are solutions constructed with the help of behavioral science, data analytics, and technology platforms to enhance customer retention, employee motivation, and business results.
The company has specialized divisions for different businesses like Maritz Global Events, Maritz Motivation, and Maritz Automotive. They serve businesses in the automotive, healthcare, financial, and technology sectors. The company also offers market research and customer experience solutions, helping businesses to collect insights and enhance decision-making. Maritz develops custom-designed programs that focus on strategy, creative implementation, and quantifiable outcomes.
Maritz is listed in Forbes’ list of Best Employers in America (2025). It is still relevant in this shifting market because of its long experience and continuous adaptation, such as customer experience and analytics.
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